People take online shopping seriously. here is 12 list of online ecommerce industry trends happening now.
if you have an ecommerce business you need to know the trends of ecommerce business. learn to grow your business using this 12 trends listed below.
- Blog/Website Content
The content on your site must be relevent to what ecommerce products you are marketing to make it easier for visitors /customers stay connected to your store.
During traditional method we prefer visitors stores that is easy to browse and give more detailed on what products they are selling. every visitor on your site needs to know what they are buying so providing more products discription and more images is a great way to make your ecommerce store user friendly.
Adding fresh content on a regular based bring more visitors back to your store. Also have the live chat option available ony our ecommerce store.
2. Payment Options
It good to provide different payment option to customers. like paypal,credit card option,shop runner etc this will improve more returning customers and more sales.
3. Shipping And Handling
Provding free shipping on products ensure customers to add more item to their cart. providing fast shipping options also improve your customer returns and shopping. 83 customers out of 100 don’t mind waiting for long to recieve their items if shipping is free.
4. Return Policy
Most concern for any customers. giving customers the chance to return item if they don’t like it or is not what they ordered makes your ecommerce business reliable.don’t forget to provide exchange option.
5. Customized Shopping
This trend will grow in the coming years partner with other brands to provide other similar products from other company. customize the loyalty program know that not all customers think alike. don’t wait to long to start customized shopping.
Yes you have heard that video plays a big part in being successful with your ecommerce store. youtube videos started trending for ecommerce store 2016 now in 2017 it shifted to using videos on site products that contain video explanation.more conversion rate increase just by using videos to market your ecommerce products.
7. Voice Search
voice search is trending make sure to ad voice search to your ecommerce store. to benefit from voice search customize your store as it appears on google search result. your visitors will be able to find your products by using voice search.
8. Mobile App Shopping
Am sure you heard it mobile marketing.mobile app shopping is trending huge right now. large number of people use mobile to shop.it more convenient since everyone use their phone always. make sure your store is mobile optimized and user friendly and also combile mobile wallet funtionality added to your site.
9. Fraudulent Activities Tool
Not having fraudulent tool pushes your site down.users need to know that your site is safe to shop from. people will shop from a secure sites than a non secure one.
10. Cyber Friday And Black Friday
Black friday and cyber friday get customers attending even though it temporary it a great day for most customers .it bring back customers and put the curiosity effect.
11. Multi channel shopping
People who pas your store may not shop at that moment but when they get home they use their phone to look up your store and gather product information google apps says 42% of shoppers prefer to shop online.
12. Social Selling
Social media will grow more in the comming years. most ecommerce store owners prefer to promote their business on social media.maybe because of how important google has made social media to be. facebook is the number choice of marketing ecommerce products.facebook live videos is a great method to use then you can incoporate on site videos.
Just use this ecommerce trend listed to skyrock your ecommerce business.
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